Achieving customer satisfaction in a testing economic landscape is no easy task, but an ensemble of Australian Retailers Association (ARA) member retailers have risen above cost-of-living challenges to take out top awards in Roy Morgan’s annual Customer Satisfaction Awards.
The awards are determined by Roy Morgan’s Single Source survey, compiled from in-depth interviews with over 60,000 consumers from all around Australia.
Among the winners, Myer earned the mantle of Department Store of the Year for an eighth straight year, Bunnings Warehouse was awarded Hardware Store of the Year for a sixth year in a row and Rebel Sports Store of the Year for the eighth consecutive year.
The ARA members awarded this year were:
- Auto Store of the Year – Supercheap Auto
- Clothing Store of the Year – Suzanne Grae
- Department Store of the Year – Myer
- Discount Department Store of the Year – Costco
- Furniture/Electrical Store of the Year – JB Hi-Fi
- Hardware Store of the Year – Bunnings Warehouse
- Chemist/Pharmacy of the Year – Chemist Warehouse
- Sports Store of the Year – Rebel
ARA CEO Paul Zahra congratulated the winners, describing their achievements as “outstanding” given the current economic and workplace challenges.
“These retailers have truly gone above and beyond during a period of tumultuous economic circumstances, and they’ve certainly earned this recognition,” he said.
“As cost-of-living pressures mount, providing a fantastic customer experience is essential to drive repeat business.
“Being able to maintain customer satisfaction over such extended periods is no easy feat, so it is particularly impressive that Myer, Bunnings and Rebel have claimed these awards for many consecutive years.
“The ARA congratulates all of these leaders on their success.”