CONSUMER RESEARCH
ABOUT
Consumer Research
Advisory Committee
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The ARA’s Consumer Research Advisory Committee will guide the development of academic consumer research to help Australian retailers
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The Committee consists of executives and senior strategic managers across Australia’s largest retailers
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The ARA formed this committee at the beginning of 2021, in partnership with the Queensland University of Technology (QUT)
Purpose
The Committee has an overarching aim to positively transform our sector to the most pressing issues affecting our community. This will be pursued through:
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Funding the generation and publication of new consumer research
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Developing a Consumer Research & Insights Hub to translate academic research in a format relevant for retail managers and policymakers
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Acting as a mechanism to connect the ARA and its members to government research grants
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Connecting the ARA and its members to QUT Research Centres, and promoting ‘Work Integrated Learning’ opportunities
COMMITTEE CHAIR
Dr Gary Mortimer
Professor of Marketing and Consumer Behaviour, QUT
For more information, please contact the secretariat for this committee:
Tim Janczuk