H&M to open at Broadway

Broadway Shopping Centre, Sydney Broadway Shopping Centre, Sydney

Swedish multinational fashion giant, H&M will open its next Australian store at Broadway Sydney in Spring this year, as part of the centre’s $55 million redevelopment that mixes fashion, beauty and food offerings in a dynamic refresh at Broadway.

The centre’s owners, Mirvac Group and Perron Group, have confirmed the mini-major will open in the revitalised Level 2 precinct. In addition to a  new look and feel, the redevelopment includes a 3,400sqm expansion to increase the food and fashion retail offering 31 retailers.

H&M is known for its collaborations with celebrated designers such as Karl Lagerfield, Stella McCartney, Jimmy Choo and Madonna.

Mirvac Senior Development Manager Retail, Christina Nelson, said the introduction of H&M to the centre will reinforce Broadway as a one stop premier urban shopping destination.

“By bringing more prestigious retail options to the inner west, we’re giving locals the opportunity to shop for everything they need without having to venture into the city,” Mrs Nelson said.

“H&M is the perfect addition to our current offering, which includes everything from Apple Store, JB-Hi Fi, Nike, Kmart and Target to Coles, Aldi, Hoyts and Rebel.”