RETAIL PERFORMANCE DASHBOARD
5.5m
Australian households on average made an online purchase monthly in Q4 +3.9%
Seasonal Event Statistics
Valentine's Day
Easter
Australians to spend
$1.7 billion
on hot cross buns, easter eggs or other special food for Easter in 2023 +14.5% YOY
Source: Roy Morgan
Mother's Day
Halloween
1 in 4 Australians
celebrated Halloween in 2022, with spending forecasted to reach $430 million
Source: Roy Morgan
Black Friday / Cyber Monday
Christmas
EOFY
This year Aussie shoppers are tipped to spend $9.3 billion on mid-year/EOFY sales
+$500 million from 2022
Retail as a Career
As the second largest employer in the country, the retail sector accounts for nearly 9.7% of all current workers in Australia.
Employment within the retail industry has continued a steady growth, year-on-year, over the last 20 years, with nearly 1.4 million people currently employed within the sector and a projected increase of 4.3% (or 55,000) new jobs over the next five years.
By 2030, it’s predicted that soft skill intensive occupations will make up almost two thirds of the workforce, with demand for soft skills exceeding supply by up to 45%.
Inside Australian Online Shopping Quarterly Ecommerce Update – July 2023
More Australians shopping online, but savvy shoppers are looking for ways to save.
The Australia Post quarterly eCommerce update has just been released, showing 5.5 million Aussie households on average made an online purchase every month in Q4, up 3.9% from last year.
But with cost of living pressures rising, shoppers are spending less online overall – down 3.1% compared to last year – and looking for ways to save.
Get the latest eCommerce insights and find out how shoppers are spending more strategically in Australia Post’s new report today.
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