Black Friday Insights

Apparel and groceries drive December retail sales growth

Australian retail sales increased 1.7% in December compared to the same time last year, according to the latest Mastercard SpendingPulse™, which measures in-store and online retail sales across all forms of payment.

Most retail categories continued to show sales growth year on year. Apparel (up 6.7%) and Groceries (up 6.6%) reported the biggest increase in trade in December. Lodging also saw gains (up 4.1%), followed by Electronics (up 3.5%). There were year-on-year falls for Home Furnishings (down 2.4%) and Fuel and Convenience (down 4.1%).

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Christmas comes early as retail spending grows 5% year-on-year in November

Australian retail sales increased 5% in November compared to the same time last year, according to the latest Mastercard SpendingPulse™, which measures in-store and online retail sales across all forms of payment.
Most retail categories continued to record significant year on year sales growth as we cycle the impact of the 2021 Omicron wave. Lodging recorded the biggest increase in trade in November, up 21% compared to 12 months prior, followed by Grocery (up 10.3%), Restaurants (up 8.9%), Apparel (up 8.6%), Fuel and Convenience (up 4.8%) and Electronics (up 2.6%). There were year-on-year falls for Home Furnishings (down 4.1%) and Jewellery (down 1.2%) off an elevated level of sales in the previous year due to the pandemic.

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Australian Retailers Association

Pre-Christmas spending insights

The Black Friday sales are set to provide retailers with strong results in the lead up to Christmas with research from the Australian Retailers Association in collaboration with Roy Morgan

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