ARA NET-ZERO MASTERCLASS SERIES
ARA NET-ZERO MASTERCLASS SERIES
Module 6: Sustainable Consumption
An effective communications strategy provides an important avenue to convey your sustainability commitments, galvanise action and provide tools for change, both internally and externally.
Industry Expert
Ben Peacock
Founder / Global Director
Republic of Everyone
Ben is founder of Republic of Everyone, a company that brings brands, sustainability and creativity together to make doing good, good for business.
He is co-founder of the Garage Sale Trail, Australia’s biggest day of community and re-use, and author of Lessons From My Left Testicle, a book about kicking cancer’s butt and learning to live.
Republic of Everyone is a world leading brand purpose and sustainability agency. Founded in 2007, we help leaders lead and beginners begin on their journey to making doing good, good for business. We have offices in Australia, Europe and North America. Major clients include Pepsi Co, Starbucks, Bunnings, Dulux and Autodeck. Republic of Everyone was recently named Australia’s #1 Climate Comms Agency by Comms Declare.
Member Expert
Elizabeth Keegan
Sustainability Manager
Cotton On Group
Elizabeth’s time with the Group has seen her champion their commitment to become a carbon neutral business by 2030 and set real, actionable goals for the business. By embedding education in everything she does, she has driven consistency and continuous improvement across Cotton On’s sustainability strategy.
Her drive to create real change across the industry brought her to Australia’s largest global fashion and lifestyle retailer where she drives Sustainability across their eight brands and 22 countries.
Module 1
Net Zero Foundations
The transition to net zero is going to impact every industry and country. Before we get into the details of ‘how’, we’ll review the ‘why’ – the current science and global political commitments and what that means at a strategic level within your business.
Module 2
Data Driven Decisions
Understanding your emissions is the first step to reducing your footprint. Once a baseline is established, focusing on the biggest contributors, the level of ambition to reduce emissions will inform the short and long term targets for emissions reduction.
Module 3
Low Emissions Operations
A key emissions reduction focus for retailers is energy use in their operational premises, including using it more efficiently, switching to low carbon energy sources and buying offsets.
Module 4
Low Carbon Logistics
Transport and freight are another major contributor to most retailers’ footprint. There are a number of strategies to improve vehicle efficiency and switch to low-carbon technologies, both within owned fleet and third party providers.
Module 5
Responsible Sourcing
While they are often out of direct control, supply chain emissions are generally the largest contributor of emissions for the retail industry and critical to collectively reaching net zero. Address supply chain emissions through product design, sourcing considerations and supplier engagement.
Module 6
Sustainable Consumption
An effective communications strategy provides an important avenue to convey your sustainability commitments, galvanise action and provide tools for change, both internally and externally.
