I want to bake free!
We’re kicking off Season Two of the Retail Therapy podcast with this fantastic chat with Steve Plarre, CEO of Ferguson Plarre Bakehouses, an award-winning family business with a proud history dating back over 110 years. Ferguson Plarre is an iconic business, famous for its cakes, pasties and pies and a great case study for small business success.
Steve and Paul discuss:
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Becoming a viral sensation during lockdown
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The history of Ferguson Plarre
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The benefit of franchising
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Growing up in a family business
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The secret to a perfect pie
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Developing new products inspired by global food trends
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Dealing with lockdowns across 87 Victorian stores
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Growing with your values intact