Episode 4: Kate Box

Social media for selling

In this episode Paul Zahra sits down with Kate Box, Director, Global Business Group, Retail ANZ at Meta.

Kate has been with the social media giant for over 10 years, helping businesses to grow and expand their digital presence. Following a number of exciting trends that have emerged in the digital space over the past couple of years, we chat about the role Meta has played, their support for small business and the interesting innovations being rolled out to help SMB’s increase their online presence and drive sales.

Paul and Kate discuss:

  • How Facebook and Instagram have embraced online shopping

  • Does increased social media usage correlate with increased sales?

  • Is replicating the in-store experience online the right thing to do?

  • Innovations in the personalised shopping experience

  • AR trends and beyond

  • Support for small businesses drive social media sales

  • Digital trends and case studies to stay ahead of the curve

  • How social platforms are evolving the online shopping space

  • Advice on navigating the ever changing world of ecommerce

Season 2: Trailer

We are thrilled to announce that Season two of the ARA’s Retail Therapy podcast is launching next week. This season, we’re looking at small business. Small business is big business. 95% of our members are small to medium businesses – the backbone of the Australian economy – and we are proud to represent the interests of these businesses.

Listen now

Episode 1: Steve Plarre

We’re kicking off Season two of the Retail Therapy podcast with this fantastic chat with Steve Plarre,  CEO of Ferguson Plarre Bakehouses, an award-winning family business with a proud history dating back over 110 years. Ferguson Plarre is an iconic business, famous for its cakes, pasties and pies and a great case study for small business success.

Listen now

Episode 2: Amanda Rose

Did you know that about 38% of small businesses in Australia are owned by women?  

In this episode of Retail Therapy ARA CEO Paul Zahra speaks with Amanda Rose, a powerful advocate for women in business. Amanda is the Founding Director of Western Sydney Women and Founder & CEO of Small Business Women Australia. 

Listen now
No more posts to show

Learn More About American Express